Business Survey Software That Works for Every Team
Perfect for any business data collection need - from digitising forms to running employee or customer feedback programmes. SmartSurvey gives you the tools to quickly and easily capture the insights you need.

Trusted by 1000s of brands and over 600,000 users







Create brilliant Surveys & Forms without the complexity
With SmartSurvey, you can build intuitive, branded, and logic-driven surveys using 24 different question types. Get up and running in minutes – no tech skills needed.
- Use pre-built templates or start from scratch
- Embed media and brand your surveys
- Apply skip logic, piping and scoring
- Deliver in 50+ languages
- Share by email, SMS, QR code, web embed, pop ups, social and offline

Turn survey data into actionable insights
With SmartSurvey’s intuitive dashboards, you get real-time visual reporting that helps you make smarter decisions, faster. No spreadsheets, no delays – just insights that move your business forward.

- Live data dashboards
Track responses in real time with dynamic dashboards that update instantly – stay ahead of trends as they happen - Shareable insights
Export, download or share your dashboards with stakeholders – keep your team aligned and informed with ease - No tech skills needed
User-friendly interface designed for everyone – build and analyse your dashboard with just a few clicks
From open text to organised insights in seconds
Tired of wading through piles of qualitative feedback? Our AI-powered AutoCategorise tool turns text responses into structured insights in real time.
- No more manual tagging
Automatically organises open text into meaningful themes - From weeks to seconds
Processes thousands of responses in less time than it takes to drink a coffee! - Always up-to-date
Categorisation happens the moment feedback is submitted - Spot risks early
Detect emerging issues and respond before they escalate - Eliminate bias
Get a truly objective, consistent view of customer sentiment

Real-time reporting & alerts
See the story behind the numbers with advanced reporting tools that help you make smarter decisions.

- Real-time dashboards & advanced filters
- Share reports externally with stakeholders
- Alerts for low scores or keyword trends
- Cross-tab reporting and comparative insights
- Shareable results summaries and live dashboards
- Multiple chart types for visual storytelling
- Auto-tagging, sentiment analysis
- Scheduled reports and export to Excel, Word, PDF, SPSS
Effortless integration
Integrate with your favourite platforms in just a few clicks, automate workflows, and streamline processes to get insights exactly where you need them
Easily integrate with other systems in your tech stack, and automate your feedback collection.
- Event-based triggers, workflows and notifications
- Pull or push data through APIs & webhooks
- Connect your favourite platforms in just a few clicks with our native integrations

Designed for scale, security and collaboration
Whether you're rolling out department-wide surveys or managing sensitive data in regulated sectors, SmartSurvey gives you total control. From secure data hosting and team collaboration to custom legal agreements and robust SLAs, we’re built for organisations that can't compromise on compliance or flexibility.

Get access to:
- UK-based data hosting, FSQS-registered and ISO27001 certified
- Unlimited responses and users
- Team collaboration with user roles, permissions, and shared question libraries
- Advanced access control with Single Sign-On (SSO), two-factor authentication, and IP whitelisting
- Custom data processing agreements (DPA) and support SLAs tailored to your organisation
- Native integrations with Salesforce, Microsoft Teams, and over 300 platforms via API or Zapier
- Secure branded domains and GDPR-compliant infrastructure
Make every response count
Whether you're collecting 1000 or 10,000,000 responses, SmartSurvey gives you the control, security and insights you need
UK-based data storage
Your response data is stored in the UK, ensuring compliance and security
Award-winning platform
25+ awards, trusted by over 600,000 users worldwide